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Pembroke Economic Development Advisory Committee

Formed in March, 2015, the Pembroke Economic Development Advisory Committee (PEDAC) ​is a group that is appointed by Council and provides input to the Planning and Development Committee of Council on matters pertaining  to business attraction and retention. Members meet on

a monthly basis with City managers to receive reports and studies, and to provide advice on matters that may impact the economic climate of Pembroke. Their role is fully outlined in the Terms of Reference that were established to guide their decision making processes.


Jamie Bramburger
Co-Chair, PEDAC
​Manager, Student & Community
Affairs, Algonquin College

Mike LeMay
Member, PEDAC
Mayor, City of Pembroke

​Lisa Edmonds
Member, PEDAC
​CEO, EGM Insurance

Adam Lesco
​​Member, PEDAC
Sales Rep., BDI Canada

Tracey Dean
Member, PEDAC
Owner, The Urban Gourmet

Stephane Levesque
Member, PEDAC
​President, SRB Technologies

Matt Bimm
Member, PEDAC
​Broker of Record,
​Valley Property Shop

Michael St. Jean
Member, PEDAC
Chair, Pembroke Business
​Improvement Area


Andrew Plummer
Member, PEDAC
​Councillor, City of Pembroke

Bill Halkett
Member, PEDAC


The Pembroke Economic Development Advisory Committee (PEDAC) was established by Pembroke City Council in 2015 to support the city’s efforts to grow its economy. Committee members are appointed by City Council of a 4-year term. The committee members are all volunteers and come from a variety of sectors including manufacturing, retail, education, and government services.  

PEDAC meets monthly and provides a semi-annual report to City Council, outlining its strategic goals and sharing its outcomes based on its annual scorecard of activities. As part of its mandate, the committee provides input and recommendations to Pembroke’s economic development department as well as the broader city council. 

The committee grounds its recommendations on research and regularly has guest speakers attend its meetings so it can better understand the conditions that are impacting the local economy, either positively or negatively.  Among its initiatives has been the completion of a Business Retention and Expansion effort to gather first hand feedback from businesses and the participation of several of its members in a First Impressions Community Exchange program to help Pembroke understand an outsiders perspective of the City.

As ambassadors for Pembroke, the committee attends many events and activities that promote entrepreneurship, business attraction and community successes. The members also seek out new opportunities for the city, including sharing information on business leads, government granting opportunities, and best practices that are supporting other municipalities in their efforts to improve their economy.